What is the structure of a storyboard in advertising?
An advertisement storyboard is a visual plan that helps show how an ad will look before it is made. It is like a comic strip that explains the idea step by step. Each part of the storyboard shows what happens in the ad with a drawing and a short line of text. It helps the creative team and the client see how the ad will work.
Here is the basic structure of an advertisement storyboard:
Frame/Panel: Each scene of the ad is shown in a box or frame. Each frame represents one moment in the advertisement.
Visual Sketch: A simple drawing shows what will appear on screen (like people, product, or setting).
Action Description: A short sentence tells what is happening in the scene.
Dialogue/Voice-over: If someone is speaking or